We all know someone who is a king or queen of Do-It-Yourself (DIY) projects – whether it’s Frank’s attempted home garden or Cathy’s glorious backyard fire pit. In a world where so much of our daily life experience involves convenient, pre-produced solutions for our needs, it is no surprise that DIY projects have steadily grown in popularity over the last 20 years. There is something quite rewarding about being able to say: “Hey, I made that…and it’s not half-bad”. As more and more people get involved in DIY projects there has been a concurrent increase in the types of projects. Check out Pinterest sometime – it’s essentially infected with cool project ideas. As we fight through below freezing temperatures this month (and wind chills of -8!), one DIY project seems really appropriate – homemade lip balm.
DIY lip balm is (apparently) relatively easy to make and quite popular. Perhaps your homemade brand of lip balm is so good you just have to share it with your friends. Maybe it is even so good that you’ve decided to sell it. Either way, how are you going to provide it to your friends/consumers – stick it in a jar? Umm, no. The attractive and efficient hallmark of lip balm is that it is a small, pocket-sized tube that you can take with you anywhere, and rapidly pull out of said pocket to soothe your dry, cracked, chapped lips. But are you going to hand out blank tubes? Nope, that just seems suspect. This leaves you with one option – labels.
Lip balm labels offer an interesting challenge since they are so small. The aforementioned convenient tube does not have much surface space for a label. At Unique Printing & Label, Inc. we can utilize our digital press expertise to do a short-run of labels (click to see benefits) that will help make your DIY lip balm the belle of the ball and/or the king of the farmer’s market.
Let’s take a quick look at the lip balm label challenges and the ways UPL can provide solutions.
Limited Space
As mentioned, those tubes aren’t big. However, by utilizing UPL’s digital printing services, you can design your own appropriately-sized label, including relevant information (your name/brand name, ingredients, etc.), and then just send us the prepared artwork file. Unlike a conventional label press, our digital press doesn’t require plates; therefore, as soon as we have your file, we can guarantee a quick turnaround.
Material Concerns
If the material/paper used to create a lip balm label is too rigid it can lead to the label being separated from the tube (aka flagging). Fortunately, UPL offers a variety of materials for label printing – we can work with you to determine which material will best suit your needs. With the convenience and speed of our digital press – we can help mitigate your material concern without sacrificing quality by offering short-run labels at lower prices. The efficiency of our digital press allows us to pass on the savings to you. Additionally, it allows us to meet your specific needs but not requiring a minimum number of labels – whether your need 100 lip balm labels for your friends/family or 1,000 for consumers.
Lasting Impressions
If you don’t use the appropriate type of adhesive and coating, your perfectly designed labels will peel off – leaving your friends/consumers wondering, “Umm, what’s in this tube again?” It is widely agreed that a permanent adhesive is best for this type of label. Moreover, you can use a couple different options for coatings, such as: UV or laminate. UPL offers all three of these important lip balm label components – giving your DIY lip balm the chance to leave a lasting impression.
If you have any questions or want to learn more about how to utilize our quality digital printing services, please contact us below.